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We understand that it’s people that make the difference. It’s more than just words. It’s what we believe. It’s how we live our lives and conduct business every day. We value the relationships we have with our customers and the trust they place in us every day.

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Purpose

We help our customers improve their financial future

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Mission

We make banking easy

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Vision

To be the trusted and recommended financial institution in our communities

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Values

Integrity, Knowledge, Empowerment, Community, Teamwork, Fun

Guiding Principles

We understand that it’s people that make the difference. It’s more than just words. It’s what we believe. It’s how we live our lives and conduct business every day. We value the relationships we have with our customers and the trust they place in us every day.

For Our Customers

  • Commitment to exceptional value and diverse products/services
  • Personalized, professional, and responsive customer service
  • Transparency, integrity, and balanced profitability

For Our Employees

  • Fostering employee growth, learning, and fulfillment
  • Competitive compensation and internal promotion opportunities
  • Commitment to honesty, integrity, and ethical behavior

For the Communities We Serve

  • Active engagement in volunteerism and community work
  • Financial support for community success
  • Equal access to credit for all individuals

For Our Shareholders

  • Delivering consistent, attractive returns
  • Upholding core values and adapting to banking changes
  • Prioritizing profitability, capital adequacy, and risk management for long-term shareholder value